Press Release

Fleets start counting down to new data protection rules

Release Date: 

The British Vehicle Rental and Leasing Association is preparing its members ahead of the introduction of the General Data Protection Regulation (GDPR), which comes into effect on 25 May 2018.

The association is running a seminar with members to highlight the significant impact GDPR will have on the vehicle rental and leasing industry.

Speakers will examine the purpose of the new legislation and the key changes for the future, with experienced data protection expert Kirsten Whitfield from Fieldfisher LLP on hand to discuss the legal implications of the regulation on the automotive sector.

Jan Hagen from RFS Financial Crime will cover the role and responsibilities of Data Compliance Officers in light of the new regulation, while representatives from Arval will also give their experience of the process the company has gone through to prepare for GDPR.

BVRLA Director of Policy and Membership Jay Parmar, who will be chairing the seminar said: “We know that GDPR will have a significant impact on our members, but we have been assisting them for many years with the introduction of connected vehicles onto their fleets. We have also been working with the Information Commissioner’s Office to help develop its understanding of the data protection and privacy risks arising from connected vehicles. With the introduction of the GDPR just 12 months away, this seminar is the next step in that process.”

GDPR builds on existing data protection legislation with a particular focus on digitalisation and technology. Core to the 1998 Data Protection Act are eight data protection principles and GDPR reforms those and introduces new principles of transparency and accountability with the ability to prove consent a significant pillar of the new regulations.

The BVRLA’s seminar takes place on 15 June at the East Midlands Conference Centre in Nottingham. The BVRLA will also be tackling the issues surrounding connected vehicles and data at its upcoming Fleet Technology Congress on 5 July.

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About the BVRLA
Established in 1967, the British Vehicle Rental and Leasing Association is the UK trade body for companies engaged in the rental and leasing of cars and commercial vehicles. Its 900+ members operate a combined fleet of around 4.8million cars, vans and trucks. BVRLA members buy nearly half of all new vehicles sold in the UK, supporting around 317,000 jobs and contributing nearly £25bn to the economy each year.

By consulting with government and maintaining industry standards, the BVRLA helps its members deliver safe, sustainable and affordable road transport to millions of consumers and businesses. For more information, visit

For more information, contact:
Toby Poston – Director of Communications & External Relations
tel: 01494 545700
mob: 07979 756533

Jamie Fretwell - Media Relations & Communications Manager
tel: 01494 545710
mob: 07790 271806