Promoting BVRLA membership provides reassurance to customers

The BVRLA has produced some wording for members to use on their websites and other literature to make customers aware of who the BVRLA is and what it does. 

The BVRLA has produced some wording for members to use on their websites and other literature to make customers aware of who the BVRLA is and what it does. 

Members are being encouraged to promote their BVRLA membership and to take every opportunity to include the BVRLA logo on all corporate communications and customer-facing material to provide reassurance to customers.

Members who want to use the official ‘About the BVRLA’ wording can feel free to use the following:

Established in 1967, the British Vehicle Rental & Leasing Association (BVRLA) is the UK trade body for companies engaged in vehicle rental and leasing.

BVRLA membership provides customers with the reassurance that the company they are dealing with adheres to the highest standards of professionalism and fairness.

The association achieves this by maintaining industry standards and regulatory compliance via its mandatory codes of conduct, inspection programme and conciliation service. To support this work, the BVRLA shares information and promotes best practice through its extensive range of training and events. 

On behalf of its 900+ members, the BVRLA works with governments, public sector agencies, industry associations and key business influencers across a wide range of road transport, environmental, taxation, technology and finance-related issues.

BVRLA members are responsible for a combined fleet of almost five million cars, vans and trucks, supporting around 317,000 jobs and contributing nearly £25bn to the economy each year.

Members can also download and use the BVRLA 2017 Annual Review for use in raising awareness of the association to staff as well as to customers. You can access a PDF via the BVRLA website or include a link to it on your own website.

Members can source a BVRLA logo from BVRLA Marketing & Communications Executive, Tamsin Stuczynska.

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