A practical and engaging online session designed to help professionals improve the quality and efficiency of their writing using AI tools like ChatGPT. Learn how AI works, when to use it, and how to get the best results for reports, emails, social posts, and more. Gain hands-on experience, build a library of prompts, and leave with greater confidence in your writing and your use of AI.
Who should attend?
This course is designed for professionals who write as part of their day-to-day work and want to boost both the quality and efficiency of their writing. Whether you're crafting LinkedIn posts, annual reports, marketing content, emails, presentations, or internal communications, AI tools like ChatGPT can streamline your workflow and help you communicate more clearly and confidently.
No previous experience with AI is required - this course is ideal for both beginners and those already familiar with tools like ChatGPT. It’s especially valuable for business owners, entrepreneurs, and busy professionals looking to save time, work more efficiently, and build confidence in their writing for everyday tasks
Course Content
- When AI Is (and Isn’t) the Right Solution
- How AI Works
- Useful AI Tools
- How to Talk to AI
- Using AI in the Creative Process
- What Good Writing Looks Like
- Compliance and Privacy
Learning Outcomes
Learners who complete this course will:
- Develop the confidence to engage in conversations about AI.
- Understand the strengths and limitations of AI tools.
- Be aware of popular AI tools on the market and how they differ in functionality and use.
- Gain hands-on experience using AI tools.
- Learn how to draft prompts to get the best results from AI tools.
- Build a library of useful prompts to support business writing tasks.
- Understand how AI can be integrated into different stages of the writing process.
- Understand the core principles of effective business writing.
- Gain awareness of key compliance and privacy issues relating to AI.
Trainer
Caitlin Macleod is a freelance content marketing consultant working primarily in the tech industry. She previously wrote for The Hustle, a newsletter with two million paying subscribers, and currently works with Andreessen Horowitz, a Silicon Valley venture capital firm. She has a masters degree in media and is the winner of an Independent Podcast Award. Caitlin uses a range of AI tools to achieve her professional goals on a daily basis.
Duration
9.30am - 12.30pm
Costs
*Book your spaces 2 weeks or more in advance of the course date and receive a £100 discount on the course fee*
Member Fee £329 + VAT (Full Price £429 + VAT less than 2 weeks before the course date)
Non-Member Fee £529 + VAT (Full Price £629 + VAT less than 2 weeks before the course date)
Have you thought about this course 'Driven by You'?
This course, alongside our whole course portfolio, can be 'Driven by You' exclusively for your business. Visit our BVRLA Driven by You page find out more.
Cancellation Policy
Requests for cancellation of a training course booking must be received in writing via email to [email protected] for the attention of the Learning and Development Professional. Requests for cancellation received more than 30 days prior to the course start date incur an administrative charge for the processing of the refund at the rate of 25% of the course fee. Requests for cancellation received more 15-30 days prior to the course start date incur an administrative charge for the processing of the refund at the rate of 50% of the course fee. There is no refund on cancellations made 14 days or less prior to the course start date as there is an impact on other delegates who have booked to attend and could result in the course being cancelled overall.
Postponements
Postponement of attendance from one course to a later course can be requested in writing as per the cancellations policy above to training @bvrla.co.uk. Requests to postpone more than 30 days prior to the course start date will incur an administration charge of £35 + VAT. Requests to postpone more 15-30 days prior to the course will incur an administration charge of £70 + VAT. Requests to postpone 14 days or less prior to the course will be treated as a cancellation, with no refund payable.
Substitutions
You can request the substitution of a delegate for another in writing as per the cancellations policy above to [email protected]. There is no charge for this. Requests for substitution must be made no later than one business day prior to the scheduled course start date.
Please note that photographs and/or footage will be taken throughout this training course. These will be used by the BVRLA for marketing and publicity in our publications, on our website and social media platforms.
If you would not like to be included in any photographs or footage please let us know by emailing [email protected].