Selling on the Telephone

Aims and objectives

At the end of the workshop, delegates will know how to:

• Increase conversion rates from enquiries to sales
• Effectively handle outgoing ‘cold’ calls and making appointments
• Build rapport with customers and deal with objections
• Establish key performance ratios and an effective work rate

Key Benefits

• Defining telephone sales
• The psychology of selling
• Benchmarking exercise
• The expectation of the caller
• Setting objectives
• Greeting
• Qualifying the call – retaining control
• Qualifying the need
• Demonstrating how you can meet the need
• Up-selling opportunities

This programme is highly interactive and involves role playing to practice the principles covered in the course.

Contact:

Member Services on 01494 545703 or memberservices@bvrla.co.uk to register for a course or for more information.